近期，在社交媒體小紅書上，不乏見到網(wǎng)友發(fā)帖詢問：不去日本可以改去哪里玩？

下面的評(píng)論也是五花八門，但大都集中在臨近的亞洲國家或一些免簽可前往的目的地。業(yè)內(nèi)人士表示，赴日游“寒冬”正意外讓韓國和東南亞等地成為受益者。

As Chinese tourists look for alternatives amid the China-Japan rift, other destinations in Asia are seeing opportunities, according to travel industry insiders.

市場研究機(jī)構(gòu)華凱營銷公司（China Trading Desk）創(chuàng)始人兼總裁巴特（Subramania Bhatt）表示：“韓國目前已躍居多個(gè)平臺(tái)上的中國游客海外旅游目的地榜首，首爾和濟(jì)州島需求強(qiáng)勁?！彼€指出，新加坡、泰國、馬來西亞和越南等東南亞國家也迎來了中國游客的搜索量和預(yù)訂量的顯著提升，部分地區(qū)的增長每周達(dá)到兩位數(shù)。此外，俄羅斯也正成為冬日旅行之選，吸引了一批原本要去北海道看雪的游客。

該機(jī)構(gòu)數(shù)據(jù)顯示，中國游客近日不僅取消了原來預(yù)定的赴日旅行計(jì)劃，1月及2月的預(yù)訂也相較往年同期減少約近一半。

Among them, the main beneficiaries are South Korea and some Southeast Asian destinations, said Subramania Bhatt, founder and CEO of market researcher China Trading Desk.

Singapore, Thailand, Malaysia and Vietnam are witnessing higher search volumes and booking levels from China compared with before the Japan advisory, said Bhatt, noting that the increase is often in the low double-digit percentage range week-on-week.

For winter and spring trips, there is also some niche rerouting into Russia, especially from travelers who originally looked at Hokkaido for snow and winter scenery.

航旅縱橫大數(shù)據(jù)顯示，12月，中國境內(nèi)到日本的計(jì)劃航班中超四成航班取消，取消航班數(shù)量超1900個(gè)。專家認(rèn)為，雖然這不會(huì)影響中國出境游客總數(shù)，但意味著有大量游客將被分流至其他目的地。

前韓國鮮文大學(xué)全球休閑觀光系教授安勇柱表示，韓國政府為吸引中國游客，正積極開發(fā)定制化旅游產(chǎn)品。此外，韓國航空公司也在增加中韓航班運(yùn)力。據(jù)韓媒報(bào)道，韓亞航空計(jì)劃到明年3月每周運(yùn)營165班中韓航班，比此前增加20%。

馬來西亞也明顯感受到中國游客的增加。前馬來西亞旅游局會(huì)長烏再迪（Uzaidi Udanis）表示，該國希望能在12月額外吸引3萬名中國游客。

The South Korean government is actively working to attract Chinese tourists by developing customized tourism products, said An Yong-ju, a former professor of global leisure and tourism at South Korea's Sun Moon University.

In Malaysia, there has also been a clear increase in Chinese tourist arrivals in recent weeks. Uzaidi Udanis, former president of the Malaysia Tourism Council, said the Malaysian travel and tourism industry hopes to secure an additional 30,000 Chinese visitors to Malaysia in December.

隨著春節(jié)假期臨近，有專家認(rèn)為，如果對(duì)日旅行警告持續(xù)，中國出境游的這一短期“洗牌”可能變?yōu)殚L期的結(jié)構(gòu)性變化。中國出境游研究院院長王立基（Wolfgang Georg Arlt）指出，即使在警告解除之后，赴日游也未必能即時(shí)恢復(fù)到之前的水平，預(yù)計(jì)將對(duì)日本旅游業(yè)持續(xù)產(chǎn)生影響。

As the Chinese New Year holiday is approaching in February, the trend could be more than just a short-term shift if the travel warnings do not ease quickly. Wolfgang Georg Arlt, CEO of China Outbound Tourism Research Institute, said he expects Japan to suffer for some time even after the travel advisory is lifted.

記者：楊涵 Prime Sarmiento

跟著China Daily

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